(54) Legal Content Creation + Subscriptions with Jim Hart, Trademark Attorney, YouTube Creator, and Seller of Productized Legal Services

Jim Hart is a lawyer (formerly) living in Lisbon, Portugal and practicing law remotely for his North Carolina-based law firm. He has a successful YouTube channel with over 160,000 subscribers where he gives legal tips and strategies. He also has a business called One Stop Legal where entrepreneurs can purchase legal templates and documents on a flat fee basis. He offers services like trademarks, contracts, and helps startups with legal issues as they grow their business.

Jim built his law practice through using YouTube to reach a broad national audience interested in business legal issues. He transitioned from family law by letting that practice wind down while focusing more on his YouTube presence and inbound requests for business law services. His tech stack includes Clio, Zapier, Asana, QuickBooks, ActiveCampaign, PandaDoc, and others to automate and streamline operations. His subscription and flat free pricing is transparent on his website.

We discussed how Jim could further develop the subscription model for One Stop Legal to provide ongoing value. We also shared our thoughts on how legal tech startups should focus on solos and small firms as the biggest market, rather than enterprise clients. Listen to the episode to hear how Jim enjoys being a lawyer doing things differently through online content creation and alternative fee legal services.

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Check out Jim’s LinkedIn, One Stop Legal, Online Business Foundations, Jim’s YouTube Channel, and The Hart Law Firm.

Check out my new show, the Law for Kids Podcast.

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