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On June 17, 2025, I presented live at LegalGeek in Chicago on the topic of integrating. Here are the top 5 takeaways:
The Billable Hour Is Obsolete.
The adoption of AI tools in legal practice is making the traditional billable hour model increasingly untenable. AI enables lawyers to deliver work faster and more efficiently, aligning incentives with client value rather than time spent. Subscription and value-based pricing models are more viable and attractive for both lawyers and clients.
Purpose-Built, Legal-Specific AI Tools Are Essential.
Not all AI is created equal. General-purpose tools like ChatGPT are not reliable for legal research or fact-finding. Instead, legal professionals should use purpose-built, legal-specific AI tools (like Paxton) that leverage retrieval augmented generation (RAG) and are trained on legal data. These tools provide more accurate, reliable, and secure results.
AI Enables Access to the Latent Legal Market.
A vast portion of the legal market remains underserved due to high costs and lack of pricing transparency. AI-powered efficiencies and alternative pricing models (like subscriptions and per-page pricing) open up legal services to a much larger market, making legal help more accessible and affordable for individuals and small businesses.
Effective Use of AI Requires New Skills and Mindsets.
Lawyers must learn to interact with AI as they would with a smart, entry-level assistant: providing context, iterating, and verifying results. Prompt engineering, semantic search, and understanding the limitations and strengths of different AI tools are now essential skills for modern legal professionals.
Adoption of AI Is Now an Ethical Imperative.
With the efficiency and accuracy gains AI provides, not using these tools may be seen as failing to meet ethical obligations to clients. The legal profession is expected to adopt technology that improves client service, transparency, and value. Failing to do so could be considered exploitative or even unethical under professional rules.
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