Beau Atkins is an attorney and founder of Evolve Law, a law firm that has ditched the billable hour model in favor of flat fees and subscriptions. Beau shares his journey of almost quitting the legal profession due to frustrations with the inefficiencies and lack of work-life balance associated with billing by the hour. He decided to start his own firm, Evolve Law, using best business practices and focusing on creating a scalable, value-based pricing model for his family law services.
Beau discusses how he identified and packaged his services into distinct products with fixed prices, allowing clients to know the costs upfront without worrying about unexpected bills. He also shares his tech stack, which includes tools like Clio, Microsoft 365, and various AI-powered solutions to streamline processes and improve efficiency. The conversation also touches on the challenges of implementing subscription-based models in family law and the potential for post-divorce maintenance subscriptions.
Beau's innovative approach to legal pricing and his commitment to providing clients with certainty, transparency, and a supportive experience. His insights and willingness to explore alternative business models offer valuable perspectives for lawyers seeking to move away from the billable hour and create more sustainable, client-centric practices.
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